Saving Lives Together

Mid West

The Mid West Industry Road Safety Alliance (MWIRSA) was formed in 2016 to drive a coordinated and proactive approach to eliminate death and serious injury in the region. The Mid West Alliance has a focus on improving road safety for all road users, local industry groups, with a particular focus on the Heavy Vehicle Industry. The MWIRSA are currently focusing on education around rest areas and are developing their strategic action plan.

Current members include CBH, Patience Bulk Haulage, RAC, Greenfields Technical Services, the Shires of Murchison, Chapman Valley, Sandstone, Northampton, Carnamah, Greater Geraldton, Irwin, Three Springs, Mt Magnet, Yalgoo, Mingenew along with Local Government representation from Main Roads, WALGA’s RoadWise and WA Police. 

Chair: Cr. Bob Hall, Councillor, City of Greater Geraldton (CGG)

Television commercials

The Mid West Industry Road Safety Alliance (MWIRSA) has successfully executed a road safety campaign consisting of two television commercials titled ‘Tame the Beast’ addressing the safe overtaking of road trains on regional WA roads. The campaign explains safe overtaking of road trains from two sides; from the truck driver’s perspective and from a more humorous back-seat driver perspective in the passing vehicle.